UGC-Entitled SRMIST’s Online BBA Degree in Digital Marketing

For students with an Indian education, must have:
Pass in a 10+2 or 10+3-year Diploma from any recognized board (including NIOS) with a minimum of 50% marks in the qualifying examination.

This online BBA program is for someone who is

• Young professionals who want to rapidly prototype ideas and apply Digital Marketing strategies in organizations.
• Learners who are looking for a top-notch degree from one of India’s leading institutes.
• Has a higher secondary diploma (10+2) or Diploma in Engineering (10+2+2 / 10+3) from a recognized government authority and is looking for a degree in a new-age specialization that can launch their career.

The admission process for this online BBA degree involves the following:
1. FILL THE APPLICATION FORM
- Register by filling out the online application form.
- Provide pre-university qualifying examination documents.
2. PROFILE EVALUATION AND SCREENING
- Selection criteria are based on the merit list of the qualifying examination/entrance test/ interview.
3. JOIN THE PROGRAM
- If selected, you will receive the letter for the upcoming cohort.
- Secure your seat by paying the admission fee.
*Admission to the program is subject to document verification.

The total online BBA fee is ₹1,29,000.
Learners have the option to choose a semester-wise or year-wise fee plan according to their convenience. Please talk to the program advisor for the same.
*Note: Examination fee is not included in the program fee.

An Online BBA in Digital Marketing can open doors to a variety of entry-level business and marketing roles. As organizations increasingly rely on digital channels to reach customers, there is growing demand for professionals who understand both business fundamentals and digital marketing strategies.
After completing the program, you may pursue roles such as Digital Marketing Executive, SEO Specialist, Social Media Executive, Content Marketing Executive, Email Marketing Specialist, Web Designer, Project Coordinator, or Marketing Associate. The program also equips learners with foundational management skills that can support long-term career growth across marketing, sales, business operations, and entrepreneurship.

Yes. The flexible online learning format allows students to learn from anywhere and manage their studies alongside other commitments. This makes the program suitable for learners who are preparing for competitive examinations, pursuing professional certifications, freelancing, or balancing part-time work.
Since classes and learning resources are delivered online, students can structure their study schedules more effectively while continuing to work toward other academic or career goals.

Both online and on-campus BBA programs cover core business and management concepts. The primary difference lies in the mode of learning.
An online BBA offers greater flexibility, allowing students to attend classes remotely and learn at their own pace while managing other responsibilities. An on-campus BBA typically requires in-person attendance on campus and follows a fixed classroom schedule.