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Prestigious Online MBA Degree from SRMIST

Prestigious Online MBA Degree from SRMIST

Application closes 20th Sep 2026

Program Outcomes

Build a Career in Business Analytics

Develop analytical thinking and business decision-making skills.

  • Build expertise in business analytics, forecasting, data visualization, innovation, and digital markets.

  • Learn through case studies, business simulations, and an end-term project based on real business challenges.

  • Prepare for careers across consulting, banking, technology, retail, healthcare, manufacturing, and e-commerce.

  • Strengthen data-driven decision-making and strategic business planning skills for leadership roles.

Program Highlights

Why Choose Online MBA in Business Analytics?

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    Comprehensive Curriculum

    Build expertise in business analytics, forecasting, data visualization, digital innovation, business intelligence, data mining, and marketing analytics.

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    Recognized Degree

    Unlock international mobility with a recognized, UGC-entitled Online MBA Degree.

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    Dedicated Career Support

    Access employability training and interview opportunities during your final year through the Online Career Service Track.

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    Mentorship sessions

    Clarify your doubts and discuss business cases and analytical decision-making with mentors during weekend sessions.

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    Practical Learning Experience

    Strengthen business decision-making through business simulations, case studies, practical analytics projects, and an end-term project.

Skills You Will Gain

Business Analytics

Data Visualization

Business Forecasting

Business Intelligence

Data Mining

Marketing Analytics

Digital Transformation

Decision Making

Business Strategy

E-Commerce Analytics

Data-Driven Leadership

Problem Solving

Business Analytics

Data Visualization

Business Forecasting

Business Intelligence

Data Mining

Marketing Analytics

Digital Transformation

Decision Making

Business Strategy

E-Commerce Analytics

Data-Driven Leadership

Problem Solving

view more

  • Overview
  • Learning Journey
  • Curriculum
  • Fees
  • FAQ

This is ideal for

Aspiring professionals and experienced managers seeking career growth in Business Analytics.

  • Early-Career Professionals

    Graduates seeking careers in business analytics, consulting, operations, digital business, or business intelligence.

  • Experienced Working Professionals

    Professionals seeking managerial or leadership roles where business analytics and data-driven decision-making are critical.

Experience a unique learning journey

Our pedagogy is designed to ensure career growth and transformation

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    Flexible learning at your convenience

    Attend live weekend sessions with experts and access pre-recorded lectures during the week.

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    Mentorship sessions by industry experts

    Clarify your doubts and discuss practical applications during weekend mentorship sessions.

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    Benefit from an industry-focused curriculum

    Learn through an updated curriculum designed to help you make informed business decisions.

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    Work on hands-on projects

    Apply the concepts and tools you learn through practical, hands-on projects.

Industry-Aligned MBA Curriculum

This online MBA in Business Analytics combines core management education with specialized analytics subjects that help professionals interpret business data, forecast trends, visualize insights, and support strategic decision-making. Learners also complete an end-term project to solve real business problems.

Semester 1

Managerial Economics

Learn how economic principles influence business decisions, pricing strategies, market dynamics, and resource allocation.

Financial Accounting

Understand accounting concepts, financial statements, and reporting to evaluate an organization's financial performance.

Marketing Management

Explore customer needs, market segmentation, branding, and marketing strategies to drive business growth.

Operations Management

Learn to optimize business processes, supply chains, quality management, and operational efficiency.

Organizational Behavior

Study individual and team behavior, leadership, motivation, and organizational culture to improve workplace performance.

Information Management

Develop an understanding of information systems, digital technologies, and data management for business decision-making.

Semester 2

Legal and Business Environment

Understand the legal, regulatory, and economic environment that influences business operations and corporate decision-making.

Ethics and Corporate Social Responsibility

Explore ethical business practices, corporate governance, sustainability, and responsible decision-making.

Business Statistics and Quantitative Methods

Apply statistical techniques and quantitative tools to analyze business problems and support data-driven decisions.

Financial Management

Learn financial planning, capital budgeting, risk-return analysis, and strategies for maximizing organizational value.

Human Resource Management

Understand talent acquisition, performance management, employee development, and workforce planning.

Entrepreneurship

Learn how to identify business opportunities, develop business models, and manage entrepreneurial ventures.

Semester 3

Research Methods in Business

Learn how to identify business problems, collect and analyze data, and apply research methods to support informed decision-making and strategic business planning.

Introduction to Business Analytics

Understand how businesses use data to improve performance, identify opportunities, and support informed decision-making.

Data Visualization for Managers

Learn to communicate business insights effectively using dashboards, charts, and visualization techniques.

Business Forecasting

Apply forecasting models to predict demand, business performance, market trends, and organizational growth.

Managing Digital Innovation and Transformation

Understand how organizations adopt digital technologies to improve competitiveness and business processes.

E-Commerce and Digital Markets

Explore digital business models, online marketplaces, customer behavior, and digital commerce strategies.

Non-Functional Elective

Broaden your management perspective by exploring interdisciplinary business subjects beyond your specialization.

Semester 4

Data Science using R

Use R programming for business data analysis, reporting, and statistical decision-making.

Business Data Mining

Learn techniques to identify trends, patterns, and actionable insights from business datasets.

Marketing Analytics

Apply analytical methods to understand customer behavior, campaign effectiveness, and marketing performance.

Project

Solve a real-world business challenge using analytics, forecasting, visualization, and data-driven recommendations.

Non-Functional Elective

Expand your management perspective through interdisciplinary management subjects.

Note: The curriculum listed above are indicative and subject to updates as technology evolves.

Course Fees

Invest in your career

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    Build expertise in business analytics, data visualization, digital innovation, BI, and marketing analytics.

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    Develop strategic thinking through projects and case studies that solve real-world business problems.

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    Achieve your career goals faster with mentorship sessions, career assistance, interview preparation, and more.

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    Gain core management concepts along with specialized knowledge for today's business environment.

Take the next step

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Apply to the program now or schedule a call with a program advisor

Unlock exclusive course sneak peek

Application closes: 20th Sep 2026

Application closes: 20th Sep 2026

Talk to our advisor for offers & course details

Admission Process

Admissions close once the required number of participants enroll. Apply early to secure your spot.

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    Fill out the application form

    Register by completing the online application form.

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    Profile Evaluation

    Online interview based on your profile.

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    Join the Program

    If selected, you will receive an admission letter. Secure your seat by paying the admission fee.

Eligibility Criteria

  • Bachelor's degree from any recognized University (in any discipline with 50% in the qualifying exams) or equivalent.

Frequently asked questions

Program Details
Program Details

Can I pursue an online MBA in Business Analytics while working full-time?

Yes. This online MBA in Business Analytics is designed for working professionals. The program combines live online weekend classes with recorded lectures, allowing learners to study at their own pace without interrupting their careers. Practical projects, mentorship sessions, and flexible learning make it easier to balance work and education.

What tools and technologies will I learn in an MBA in Business Analytics?

The curriculum covers business analytics methodologies, data visualization, forecasting, business data mining, and Data Science using R, along with digital transformation and marketing analytics concepts. These subjects help learners build practical analytical skills for business environments.

What business analytics subjects are covered in this specialization?

The specialization includes industry-relevant subjects such as:
1. Introduction to Business Analytics
2. Data Visualization for Managers
3. Business Forecasting
4. Managing Digital Innovation and Transformation
5. E-Commerce and Digital Markets
6. Data Science using R
7. Business Data Mining
8. Marketing Analytics
These subjects are designed to help learners develop analytical, strategic, and decision-making skills for modern businesses.

Does an MBA in Business Analytics require coding?

No prior programming experience is required for admission. While learners may work with analytical tools and data-oriented concepts during the program, the curriculum focuses on applying analytics to business decision-making rather than becoming a software developer.

Who can apply for the online MBA in Business Analytics?

Candidates with a bachelor's degree in a 10+2+3 or 10+2+4 format and a minimum of 50% aggregate marks (or equivalent GPA) are eligible to apply. Candidates with two or more years of work experience are exempt from the SRMIST entrance examination, while fresh graduates with valid GMAT, GRE, CAT, or MAT scores may also qualify for an exemption, subject to the interview process. Applicants with international qualifications must additionally submit an AIU Certificate of Equivalence.

What is the fee for the online MBA in Business Analytics?

The total tuition fee for the online MBA in Business Analytics is ₹1,89,000, payable through flexible semester-wise or year-wise payment plans. Examination fees are charged separately.

What career opportunities are available after an MBA in Business Analytics?

Graduates can pursue roles across industries that rely on data-driven decision-making. Common career opportunities include:
1. Business Analyst
2. Data Analyst
3. Business Intelligence Analyst
4. Analytics Consultant
5. Marketing Analyst
6. Operations Analyst
7. Product Analyst
8. Strategy Analyst
9. Business Analytics Manager
10. Reporting Analyst
The program prepares learners for analytical and managerial roles by combining business knowledge with practical analytics skills.

Which industries hire business analytics graduates?

Business Analytics professionals are in demand across a wide range of industries, including:
1. Information Technology
2. Banking and Financial Services (BFSI)
3. Consulting
4. Healthcare
5. Manufacturing
6. Retail
7. E-commerce
8. Logistics and Supply Chain
9. Telecommunications
10. Consumer Goods
Organizations across sectors increasingly rely on business analytics to improve decision-making, customer experience, operational efficiency, and business growth.

Does SRMIST provide career support during the program?

Yes. During the final year, learners can opt for the Online Career Service Track (OCST), which includes employability assessments, aptitude and soft-skills training, interview opportunities, and personalized feedback to help prepare for career advancement.

What skills do employers look for in business analytics professionals?

Employers typically look for professionals with skills such as:
1. Business Analytics
2. Data Visualization
3. Business Forecasting
4. Data Mining
5. Business Intelligence
6. Problem Solving
7. Strategic Decision-Making
8. Digital Transformation
9. Marketing Analytics
10. Business Communication
The SRMIST curriculum helps learners build these technical and managerial competencies through practical learning and industry-focused coursework.

What is the average salary after an MBA in Business Analytics?

Salaries vary based on experience, industry, location, and job role. Graduates commonly pursue roles such as Business Analyst, Analytics Consultant, Business Intelligence Analyst, and Product Analyst, with compensation generally increasing as professionals gain experience and domain expertise.

Got more questions? Talk to us

Connect with our advisors and get your queries resolved

Speak with our expert +914446973369 or email to mba.online@srmist.edu.in

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